LA TERCERA | The Brand

“Though one may be overpowered, two can defend themselves. A cord of three strands is not quickly broken.” ~ Ecclesiastes 4:12

More than a business venture, La Tercera is an artistic outlet and a source of inspiration for three friends sharing the same, passionate love and appreciation for beautiful, unique pieces. There are three minds and hearts behind this brand – the first two have been best friends almost half their lives, and the third an older sibling with an outstanding eye for fashion. All avid shoppers, these friends noticed a need in the market for a shop focusing exclusively on one-of-a-kind, unique third pieces – that irresistible purse, that bold-printed silk kimono, that chic python cuff – hence, the whole concept of La Tercera came about.

It has often been said that three parts make a whole – be it religion, politics, and even in our own geography. In fashion, it is undoubtedly the “third piece” which has that distinction. With this in mind, it makes nothing but perfect sense for this group of three to name their brand as such